{"id":19,"date":"2025-01-29T14:43:00","date_gmt":"2025-01-29T14:43:00","guid":{"rendered":"https:\/\/7ransforma7ions.com\/?page_id=19"},"modified":"2025-08-13T14:59:29","modified_gmt":"2025-08-13T14:59:29","slug":"performance-commerciale","status":"publish","type":"page","link":"https:\/\/7ransforma7ions.com\/?page_id=19","title":{"rendered":"Performance commerciale"},"content":{"rendered":"

[et_pb_section fb_built=\u00a0\u00bb1″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||0px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_font=\u00a0\u00bb–et_global_heading_font||||||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Comment augmenter votre Performance Commerciale<\/b>?<\/span><\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb3_5,2_5″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||1px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb3_5″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_divider color=\u00a0\u00bb#000000″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb63%\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||13px|||\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||true|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_divider][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb18px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

3 questions auxquelles TOUS les dirigeants devraient savoir r\u00e9pondre :<\/p>\n

\u2192<\/span> Comment qualifier rapidement une affaire avant d\u2019y investir inutilement trop de temps, d\u2019argent et de ressources?<\/i><\/i><\/span><\/p>\n

\u2192<\/span> Comment r\u00e9v\u00e9ler les vrais besoins de mes prospects et cartographier leur processus de d\u00e9cision pour vendre plus\u00a0 <\/span>vite et plus facilement des affaires plus strat\u00e9giques et plus grosses?<\/i><\/i><\/span><\/p>\n

\u2192<\/span> Comment conclure et n\u00e9gocier mes affaires en pr\u00e9servant \u00e0 la fois mes int\u00e9r\u00eats et la qualit\u00e9 de la relation client pour garantir du business r\u00e9current sur le long terme?<\/i><\/span><\/p>\n

Mais vous ne savez pas \u00ab\u00a0PAR O\u00d9 COMMENCER\u00a0\u00bb\u2026<\/span><\/p>\n

Vous ne savez toujours pas \u00ab\u00a0QUOI FAIRE\u00a0\u00bb et, en toute humilit\u00e9, vous ne savez pas vraiment \u00ab\u00a0COMMENT FAIRE\u00a0\u00bb\u2026<\/span><\/p>\n

Bref, vous gaspillez une \u00e9nergie pr\u00e9cieuse, alors que vos concurrents gagnent de belles affaires.<\/b><\/span><\/p>\n

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Vous cherchez des conseils, de la formation ou un accompagnement qui s\u2019appuient sur les fondamentaux de la vente B2B ? Vous avez raison, parier sur le talent et sur la chance n\u2019est pas la meilleure des strat\u00e9gies commerciales !<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/7ransforma7ions.com\/wp-content\/uploads\/2025\/08\/1-1.png\u00a0\u00bb title_text=\u00a0\u00bb1″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb2px|||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb text_font_size=\u00a0\u00bb18px\u00a0\u00bb background_color=\u00a0\u00bb#9c1951″ width=\u00a0\u00bb85%\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb|29px||29px|false|true\u00a0\u00bb custom_padding=\u00a0\u00bb8px|21px|8px|21px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|310px|310px|310px|310px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

\n\u00ab\u00a0Former vos commerciaux…
\nest la derni\u00e8re des choses \u00e0 faire!\u00a0\u00bb<\/i><\/h2>\n<\/div>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ text_font_size=\u00a0\u00bb18px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Qualifier vos affaires <\/b>: valider les fondamentaux qui font d\u2019un \u00ab\u00a0lead\u00a0\u00bb un prospect s\u00e9rieux sur lequel investir\u2026<\/span><\/p>\n

<\/span><\/p>\n

D\u00e9velopper vos affaires<\/b>: d\u00e9couvrir la situation, comprendre les besoins, cartographier vos interlocuteurs, analyser votre positionnement, engager les vrais d\u00e9cideurs, d\u00e9cider du meilleur plan d\u2019action\u2026<\/span><\/p>\n

<\/span><\/p>\n

Conclure vos affaires<\/b>: reconnaitre le bon moment, pr\u00e9parer vos arguments et votre plan de bataille, mener la n\u00e9gociation finale\u2026<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_divider color=\u00a0\u00bb#000000″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb62%\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbHeader\u00a0\u00bb _builder_version=\u00a0\u00bb4.22.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb collapsed=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.22.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.22.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbb28fe719-a00e-4df2-a333-47db083209d6″ text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Vous souhaitez am\u00e9liorer votre performance commerciale<\/b><\/span><\/h4>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbFeatures\u00a0\u00bb _builder_version=\u00a0\u00bb4.22.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb4px|||||\u00a0\u00bb collapsed=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_4,1_4,1_4,1_4″ use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2″ make_equal=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb100%\u00a0\u00bb max_width=\u00a0\u00bb1195px\u00a0\u00bb custom_margin=\u00a0\u00bb4px|auto||auto||\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″][et_pb_column type=\u00a0\u00bb1_4″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#ffc324″ custom_padding=\u00a0\u00bb40px|40px|40px|40px|true|true\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb30px|30px|30px|30px|true|true\u00a0\u00bb custom_padding_phone=\u00a0\u00bb20px|20px|20px|20px|true|true\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-ee89fd9f-afc5-4939-817c-0a17ac90288c%22:%91%22background_color%22%93}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″][et_pb_icon font_icon=\u00a0\u00bb||divi||400″ icon_color=\u00a0\u00bb#000000″ icon_width=\u00a0\u00bb73px\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_icon][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb428121db-d4f6-4079-a23c-a9ff169019af\u00a0\u00bb header_4_font_size=\u00a0\u00bb16px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Formez-vous \u00e0 la vente simple : ma\u00eetriser l’entretien commercial<\/h4>\n

[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

\u2713 <\/span><\/span>D\u00e9marrer avec une introduction percutante pour \u00e9tablir votre cr\u00e9dibilit\u00e9<\/span><\/p>\n

\u2713 <\/span>Mener une d\u00e9couverte compl\u00e8te et minutieuse des besoins pour ancrer votre discours dans le r\u00e9el<\/span><\/p>\n

\u2713 <\/span>Formuler une proposition de valeur unique et diff\u00e9renciatrice, qui tape dans le mille<\/span><\/p>\n

\u2713 <\/span>Traiter efficacement et avec tact tous les types d’objections<\/span><\/p>\n

\u2713 <\/span>Conclure naturellement et au bon moment<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4″ _builder_version=\u00a0\u00bb4.22.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bbgcid-a13652f3-2793-4cb6-9d99-526eb1549d6a\u00a0\u00bb custom_padding=\u00a0\u00bb40px|40px|40px|40px|true|true\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb30px|30px|30px|30px|true|true\u00a0\u00bb custom_padding_phone=\u00a0\u00bb20px|20px|20px|20px|true|true\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb border_radii=\u00a0\u00bbon|10px|10px|10px|10px\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-a13652f3-2793-4cb6-9d99-526eb1549d6a%22:%91%22background_color%22%93}\u00a0\u00bb][et_pb_icon font_icon=\u00a0\u00bb||divi||400″ icon_color=\u00a0\u00bb#000000″ icon_width=\u00a0\u00bb73px\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_icon][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb428121db-d4f6-4079-a23c-a9ff169019af\u00a0\u00bb header_4_font_size=\u00a0\u00bb16px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb|-26px||-26px|false|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

D\u00e9couvrez et maitrisez\u00a0 <\/span>la vente complexe B2B<\/b><\/span><\/h4>\n

[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

\u2713 <\/span>D\u00e9finir un objectif de vente unique pour rester totalement focaliser sur l\u2019objectif<\/span><\/p>\n

\u2713 <\/span>Cartographier les acteurs et le processus de d\u00e9cision \u00e0 la mani\u00e8re d\u2019un g\u00e9n\u00e9ral<\/span><\/p>\n

\u2713 <\/span>Apporter une valeur ajout\u00e9e unique aux d\u00e9cideurs cl\u00e9s pour en faire des alli\u00e9s<\/span><\/p>\n

\u2713 <\/span>Analyser votre positionnement strat\u00e9gique et concurrentiel pour prendre les bonnes d\u00e9cisions<\/span><\/p>\n

\u2713 <\/span>D\u00e9cider du meilleur plan d’action en ayant recourt \u00e0 l\u2019intelligence collective<\/span><\/p>\n

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D\u00e9couvrez et maitrisez la vente relationnelle B2B<\/b><\/span><\/h4>\n

[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

\u2713 <\/span>Comprendre le changement de paradigme de la\u00a0vente transactionnelle vers vente relationnelle<\/span><\/p>\n

\u2713 <\/span>Evoluer vers un mode de prospection non intuitif, mais plus pertinent et efficace<\/span><\/p>\n

\u2713 <\/span>Tirer parti des soft skills pour \u00e9tablir la confiance, plut\u00f4t que de chercher \u00e0 tout prix \u00e0 conclure des affaires\u00a0<\/span><\/span><\/p>\n

\u2713 <\/span>Mener des conversations strat\u00e9giques et engageantes avec les CxO<\/span><\/p>\n

\u2713 <\/span>Arr\u00eater de vendre et faire en sorte que vos clients demandent \u00e0 acheter vos produits et vos services<\/span><\/p>\n

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D\u00e9couvrez et ma\u00eetriser la n\u00e9gociation B2B<\/b><\/span><\/h4>\n

[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

\u2713 <\/span><\/span>R\u00e9aliser une pr\u00e9paration rigoureuse et holistique \u00e0 360\u00b0<\/span><\/p>\n

\u2713 <\/span>Clarifier vos objectifs, votre strat\u00e9gie et vos limites pour ne jamais \u00eatre surpris<\/span><\/p>\n

\u2713 <\/span>Mener des r\u00e9unions de n\u00e9gociation productives et collaboratives<\/span><\/p>\n

\u2713 <\/span>User de parades efficaces face aux techniques bien r\u00f4d\u00e9es des acheteurs<\/span><\/p>\n

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Comment augmenter votre Performance Commerciale?3 questions auxquelles TOUS les dirigeants devraient savoir r\u00e9pondre : \u2192 Comment qualifier rapidement une affaire avant d\u2019y investir inutilement trop de temps, d\u2019argent et de ressources? \u2192 Comment r\u00e9v\u00e9ler les vrais besoins de mes prospects et cartographier leur processus de d\u00e9cision pour vendre plus\u00a0 vite et plus facilement des affaires […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"class_list":["post-19","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/7ransforma7ions.com\/index.php?rest_route=\/wp\/v2\/pages\/19","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/7ransforma7ions.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/7ransforma7ions.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/7ransforma7ions.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/7ransforma7ions.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=19"}],"version-history":[{"count":18,"href":"https:\/\/7ransforma7ions.com\/index.php?rest_route=\/wp\/v2\/pages\/19\/revisions"}],"predecessor-version":[{"id":382,"href":"https:\/\/7ransforma7ions.com\/index.php?rest_route=\/wp\/v2\/pages\/19\/revisions\/382"}],"wp:attachment":[{"href":"https:\/\/7ransforma7ions.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=19"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}